Don Bartletti / Los Angeles Times
Six-foot swells from the southwest are filled with surfers at beaches near Encinitas known as Pipes, Traps, Barney's and Turtles. California's vast outdoor assets are at the center of its $95-billion tourism industry, the state's fifth-largest job creator. Those resources produce more than just hotel receipts and restaurant tabs. They also generate revenue from surfing schools, sporting goods stores, ski resorts, whale watching tours, white-water rafting outfitters and golf courses.