Robin Thicke

Robin Thicke's record label said his song "Blurred Lines" has reached a record number of radio listeners. (Interscope Records)

The controversial -- and nudity-filled -- video for Robin Thicke's "Blurred Lines" has attracted so much attention lately that one might assume it's behind the song's seven-week stint atop the Hot 100, an impressive reign that Billboard described this week as the longest so far in 2013.

But "Blurred Lines" isn't just inescapable online -- it's also a fixture on the airwaves.

According to a press release issued Friday by Thicke's label, Interscope Records, "Blurred Lines" has "broken the record for the highest radio audience ever recorded. As of this week, the track has reached more than 242.65 million listeners" across a number of formats, the label said.

TIMELINE: Summer's must see concerts

In a recent interview with The Times, Thicke claimed that "Blurred Lines," with a jaunty riff he described as "banjo-ish," has even racked up spins on some country stations, though Pop & Hiss has yet to hear that firsthand.

"Blurred Lines" is the title track of Thicke's sixth studio album, which hits stores next week. Read our feature on the singer here and see it in print in Sunday's Arts & Books section.

ALSO:

Timbaland offers apology to Chris Brown

Lady Gaga to perform on the MTV Video Music Awards

Chris Brown's lawyer expects hit-and-run case to be dropped

Twitter: @mikaelwood