I-GO Car Sharing CEO is passionate in her belief in access to transportation
Feigon's fondest memories are of riding the elevated train as a kid.

"An adventure was taking the train somewhere," said Feigon, whose cramped office is highlighted by a poster from the Chicago History Museum of an old advertisement that tells Chicagoans to "Avoid Street Congestion" by taking the "L."

Now, Feigon is looking ahead to a pilot project in Evanston that would allow vehicle owners to rent their personal vehicles and collect fees from I-GO members. The fees would be shared with I-GO and boost its revenue without the nonprofit having to increase its fleet.

"Part of being a part of nonprofit is to push the market and show people what's possible," Feigon said.

She has also made I-GO a partner to Gov. Pat Quinn'sefforts to make Illinois the electric vehicle capital of the United States.

Later this year, I-GO plans to install 18 solar-canopy charging stations to power 36 electric vehicles. The move is part of a partnership to bring 280 charging stations to Chicago and the surrounding suburbs. The plan is for each of I-GO's charging stations to have space for two members of the public to charge their vehicles, in addition to two plugs for I-GO cars.

"We see ourselves as helping to introduce this concept," Feigon said.

She also is interested in adding bike sharing to the I-GO version of Chicago Card Plus, which through financial support from Chicago-based Boeing Co. adds I-GO access to CTA's traditional monthly pass for trains and buses.

Launched in 2009, the card was a vision Feigon had before I-GO was born. In 2000, a car-sharing representative came to the Center for Neighborhood Technology to discuss the concept and held up such a card, saying, "This is my mobility card," she recalled.

The representative went on to describe a vision that included car sharing as part of an overall transportation mix that included trains, buses, bicycles and taxis. Feigon was taken by the idea.

"We're really about a bigger mobility strategy for the city," she said. "We want people to use transit, to bike, to walk, and when they need a car, we're there."

jwernau@tribune.com

Twitter @littlewern