POSITION: Digital Account Executive – Broadcast Team
DEPARTMENT: Broadcast Interactive
REPORTS TO: Online Sales Manager
ROLE: Generate revenue on the local sales level through selling digital products to direct retailers, agency business and regional accounts
RESPONSIBILITIES:
• Selling digital advertising campaigns to existing accounts
• New business development
• Maximize revenue generated from current business
• Service existing clients
• In person sales calls/presentations
• Ability to work as a market consultant
• Written sales presentations
• Interdepartmental follow-through
• Post sale paperwork and internal completion
• Knowledge of web & mobile products, traffic, rates, competitors
• Accurate projections of revenue account list will generate
• Position requires performance of other job-related duties as assigned
REQUIREMENTS/QUALIFICATIONS:
• College Degree Preferred
• Background in media
• Sales experience
• Strong communications skills, in person and phone
• Working relationship with Connecticut businesses and regional advertising agencies preferred
• Team player
• Self-motivator, goal oriented
• Must have valid CT drivers license and own transportation
• Strong computer skills
• Developed organizational skills
REVENUE/BUDGETARY/STAFF RESPONSIBILITY:
• Responsible for a portion of the established Online Sales Department’s budget.
• Responsible to maximize revenue generation from the assigned account list
ORGANIZATION STRUCTURE:
An organizational chart illustrating the reporting relationships of this position supplied upon request
EOE M/F/V/D
TO APPLY, PLEASE FORWARD RESUME TO:
Human Resources, WTIC/WCCT-TV Television, 285 Broad Street, Hartford, CT 06115
or E-mail to resumes@ctnow.com
